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Home  /  The Love Squad Journal /  fragrance science
fragrance science · Chapter 45

How to Read a Perfume Label: Decoding INCI, IFRA and Concentration

S Shopify API 10 May 2026 1 min read
How to Read a Perfume Label: Decoding INCI, IFRA and Concentration
Plate 01 — How to Read a Perfume Label: Decoding INCI,... The Love Squad Journal · May 2026

How to Read a Perfume Label: Decoding INCI, IFRA and Concentration

Behind the marketing copy, every fragrance bottle carries technical information that tells you exactly what is inside. Here is how to read it.

Concentration Codes

EDC (Eau de Cologne): 2–4% oil. EDT (Eau de Toilette): 5–15%. EDP (Eau de Parfum): 15–20%. Parfum: 20–30%. Body mist: 1–4%.

Higher concentration = stronger and longer wear, but also more expensive and more risk of overwhelming.

INCI List

Ingredients listed in descending order by weight. 'Alcohol Denat' usually first means it is alcohol-based; 'Aqua' first means water-based (most body mists).

'Parfum' or 'Fragrance' is a single line that legally hides the proprietary fragrance blend — you cannot see the individual notes from INCI alone.

IFRA Compliance

International Fragrance Association sets safety limits on every fragrance ingredient. A reputable brand is IFRA-compliant by default — the absence of this claim is more telling than its presence.

What Actually Matters

Notes listed (top/heart/base), concentration, and IFRA compliance. Marketing terms like 'long-lasting' or 'premium' are not regulated — only the label data is.

Shop the body mist collection.

Japanese Cherry Blossom Body Wash
— Mentioned in this essay

Japanese Cherry Blossom Body Wash

Scent Trail Step 1 · soft floral body wash Start the Scent Trail here. A pH 5.5, SLS-free cleanser that protects your skin barrier while it washes —...

Shop the ritual →
— End of essay

A ritual is the smallest love you give yourself, daily.

— Shopify API · 10 May 2026

S
— Written by

Shopify API

The Love Co. · Mumbai

Writes about body care, fragrance, ingredient choices, and ritual design for The Love Co.

Quick answers

Frequently asked.

Common questions readers ask about this topic — answered in plain language.

Nothing matches that phrase.

Try a softer word, or write to us. We will answer.

How long do The Love Co. fragrances actually last? ★ Most asked

Body mists wear light on dry skin, feel fuller when layered over the matching body lotion, and settle into a richer trail when the full four-step Cleanse Ritual is used. Longevity is a function of layering, not concentration.

Are The Love Co. products safe for sensitive skin? Patch-test

TLC products are designed for body skin and daily rituals, with ingredient lists printed on pack and product pages. Patch test on the inner arm for 48 hours if you have known fragrance sensitivities, and choose fragrance-light options if your skin is very reactive.

What is the Cleanse Ritual?

TLC's four-step body care system. Step 01: Body Wash deposits the base accord in the shower. Step 02: Body Lotion on damp skin within three minutes, locking heart notes into the lipid layer. Step 03: Body Mist reactivates and projects the scent. Step 04: Solid Perfume at pulse points, activated by body heat. Each step extends the one before it.

How long does delivery take?

Standard delivery: 3–5 working days across India. Express: 1–2 working days in 12 cities. Free above ₹499. Tracking link emailed the moment your order ships.

What if I don't like the scent?

Sealed, unused bottles can be returned within 14 days. Opened fragrance can't be exchanged — for hygiene reasons it can't be resold. The best way to find your scent first is our Fragrance Quiz or a 50ml mini. If your order arrived damaged or wrong, write to support@theloveco.in within 48 hours with photos and we'll replace it free.

Still have a question?

WhatsApp the team — replies within an hour during working hours (Mon–Sat, 10am–6pm IST). Email replies within 24 hours on working days.

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